ABOUT KRFTY
In 2020, KRFTY Music Group was created by designer and musician, SOHEILL, to help other artists standout in an industry filled with noise.
After working with many large corporations and ad agencies as a designer and marketing director, he decided to put his focus entirely on the music industry. SOHEILL’s professional background in both graphic design, marketing and music lends him a unique 360º perspective when helping other like-minded musicians.
SOHEILL, Founder of KRFTY MUSIC GROUP
“Over the years, I’ve learned a lot from music managers, designers, and labels within the music Industry. Now I am in a place where I want to help others achieve brand excellence and respect within their industry.”
In 2007, SOHEILL obtained his BFA in Graphic Design + his minor in Advertising from Cal State Fullerton. Professionally, he has worked on projects for Interscope Records (UMG), Spacedog Interactive, SmileDirectClub, Carl’s Jr, DirectTV, BlackLeaf, Qantas Airlines, and more.
As a singer-songwriter, SOHEILL has racked up millions of streams, 28,000 followers across his socials, won awards, and created a professional aesthetic to aid his effective marketing strategy.
Info
Instagram Handle @krftymusicgroup
Email: krftymusic@gmail.com